 Robert began his transportation career at Southeastern Freight Lines in Columbia, South Carolina, holding several leadership positions in his 15-year tenure. He left Southeastern in 1986 and founded Effective Management Systems, Inc., where he developed an AS400-based software package designed to assist future-based leaders and companies in improving competitive position. He also coaches leaders on strategy and tactics to improve performance and gain higher capacity utilization through building operating leverage. With these coaching skills, he earned a CMC (Certified Management Consultant) certificate from The Institute of Management Consultants.
Robert developed a performance-based incentive compensation program that is connected to his profit-improvement software package. These programs are used by several carriers today. He also developed a management-trainee program in use by several carriers nationwide.
Robert authored the book, The Formula: Building Competitive Advantage in 2003, providing strategic and tactical direction for the trucking industry, specifically the LTL (less-than-truckload) carrier.
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